WP Engine Sure Appears to be Committing Fraud At Scale | WP Engine Reviews | WP Engine Fraud
Despite what the WP Engine sales person said, I rightly checked the data reported with the WP Engine support staff, who denied the need to upgrade and suggested a downgrade in server resources was more appropriate. WP Engine sales team lied.
When I opened Shore Thang in 2018, my previous role at Clean and Sober Media made choosing WP Engine seem like a natural fit to host our websites. Over time, our business grew and led me to believe that staying with WP Engine would be a wise move as their tech support was excellent. Based in Austin, Texas WP Engine resells Google hosting resources and is funded by Silver Lake, one of the largest venture capital firms in the US (Silver Lake was a venture partner in the recent deal to domesticate the US arm of TikTok).
After nearly 10 concurrent years working with WP Engine, I am sorry to report that although the tech support side of the business is first rate, the sales teams regularly engage in a pattern of fraudulent behavior. Anytime a small traffic blip or bot event happens to a WP Engine customer, their sales team attempts to force that customer over to a largest hosting package. This is not merely an upsell, but an attempt to extract more money from the existing WP Engine customer base.
According to the Federal Trade Commission: Forcing a customer to upgrade services without necessity or choice is often called planned obsolescence (when done by making older services, software, or hardware obsolete/inferior). It is also known as forced upgrading or a form of coercive marketing/sales, which can be considered anti-competitive or an unfair business practice.
I emailed the CEO of WP Engine Heather Brunner about this and received a quick response. Since that time, I have not heard back. Heather Brunner’s email is heather.brunner@wpengine.com, if you also experienced forced upgrading. If you would like to share specific notes or feedback about this sort of fraud, feel free to email me here: ze@shorethang.media.
Below is evidence of WP Engine tacitly admitting to forced upgrading. I paid tens of thousands of dollars to WP Engine over more than seven years and expected only to receive appropriate hosting services. Instead, after admitting to “accidentally” upgrading my company websites needlessly, WP Engine offered a partial refund, which was incomplete and not the entire promised amount.
Anyone utilizing WP Engine hosting services would be wise to protect their company. I plan to continue my pursuit of justice against WP Engine and would love to talk to anyone else who also experienced force upgrading.
to jason.garza, heather.brunner
Jason,
Attached is a copy of my complaint with the office of the Texas Attorney General. Next week I plan to publish this complaint and several key pieces of evidence on a public blog, where it will remain for the rest of my natural life.
If WP Engine continues to refuse the full and complete refund for the years of fraud the sales team committed against my company, my next steps are to locate a firm specializing in Texas class actions and crack WP Engine in the most aggressive manner permissible under the law.
Keep up the good work with your support team. I’m not mad at you personally in any way. The WP Engine sales team, on the other hand, is vile, disgusting, and committing fraud at scale.
This may not constitute a comprehensive list of our claims. All rights reserved.
very best,
Zach Urbina
Creative Director
General Complaint
TCP-03406
9
Issue Types
Selected Issue Types:
Billed for Goods/Services Not Requested or Received
Have you contacted the business in relation to this issue?
Yes
Date Business Contacted:
August 13, 2025
Did the business respond?:
No
No
Did you sign a contract?:
Have you made a payment in relation to this issue?:
Yes
Date of first payment:
January 1, 2019
Date of last payment:
August 1, 2025
What was the total dollar amount paid?:
50,400
How was the good or service purchased?:
Online purchase
What method was used to make the payment?:
Credit Card
Have you filed a credit card dispute in relation to this complaint?:
No
Have you retained an attorney in relation to this issue?:
No
Have you filed a lawsuit regarding this issue?:
No
Have you contacted another federal, state, or local law enforcement agency in relation to this issue?:
No
Complaint Description
Briefly describe your complaint:
I am writing to file a formal consumer complaint against WP Engine, Inc., a web hosting company headquartered in Austin, Texas. I have been a customer of WP Engine for more than seven years and recently discovered that the company had been systematically overbilling me for a period of approximately four years.
Upon investigating my account history, I found that WP Engine had repeatedly upgraded my hosting tier without adequate justification, apparently using minor, temporary fluctuations in website traffic as a pretext to move me to more expensive service plans. These upgrades were not necessary for the normal and sustained operation of my websites, and I was never
clearly notified that such upgrades were being made or why. I believe this practice was driven by sales staff acting in bad faith, and I suspect it may not be limited to my account alone.
When I confronted representatives of WP Engine with evidence of this overbilling, the company agreed to issue a refund of more than $9,000, covering a portion of the excessive charges billed over the past four years. While I am grateful that the company acknowledged the problem and issued a partial refund, I am deeply concerned that:
1. The overbilling went undetected for four years, suggesting a lack of transparency in WP Engine’s billing practices.
2. The refund was only provided after I personally identified and challenged the charges — it was not proactively offered.
3. Other long-term WP Engine customers are likely to be subject to the same practices without their knowledge.
I believe WP Engine’s conduct constitutes deceptive trade practices under the Texas Deceptive Trade Practices-Consumer
Protection Act (DTPA), specifically the use of misleading billing practices to extract higher fees from customers than the services rendered would warrant.
I respectfully request that the Office of the Attorney General investigate this matter and determine whether WP Engine,
Inc. has engaged in a broader pattern of deceptive billing affecting other customers. I am prepared to provide supporting documentation, including billing records, correspondence with WP Engine representatives, and confirmation of the $9,000 refund.
Thank you for your attention to this matter.
Briefly tell us the desired resolution to your complaint. Include monetary compensation if appl
icab
le:
Full refund and investigation into the company. WP Engine hosts tens of thousands of websites, on an automatic rebill
basis. It is reasonable to presume that this overbilling issue is much more widespread than just our account.
Fi
les Uploaded:
WP-engine-fraud-1.jpg
Acknowledgement & Signature
I understand that the Attorney General
opinions:
true
is not my personal attorney and is prohibited by law from
giving
me legal advice or
I understand that this complaint and the information I have provided are records open to the pub
l
ic under Texas law:
true
The statements in my complaint are true and accurate to the best of my knowledge:
true
Signature:
Zachary C. Urbina
Success! You have successfully filed your complaint with the Office of the Texas Attorney General. You will receive an automated email containing your complaint number. Please keep this email for your records and be sure to check your spam folders if you do not see it in your inbox.
WP Engine committing fraud at scale
Zach Urbina <zurbina@gmail.com> To: Maddy Fritzsche <madelaine.fritzsche@wpengine.com>
Hello,
Mon, Feb 3, 2025 at 3:33 PM
We can talk. Are you available next Tuesday afternoon, Feb 11?
Phonetyped
[Quoted text hidden]
Maddy Fritzsche <madelaine.fritzsche@wpengine.com> To: Zach Urbina <zurbina@gmail.com>
Mon, Feb 3, 2025 at 3:40 PM
Hey Zach,
Yeah, next Tuesday works great.
Would a call at on the 11th at 11am CT work for you?
Let me know if another time works better and I should be able to make that work!
Once we confirm a time, I’ll follow up with a calendar invite that includes the link for a Zoom conference that we
connect via 🙂
Cheers,
Maddy
Madelaine Fritzsche
Brand Account Manager
madelaine.fritzsche@wpengine.com
+1 (512) 572 6546
wpengine.com | support | plans | ges
[Quoted text hidden]
Zach Urbina <zurbina@gmail.com> To: Maddy Fritzsche <madelaine.fritzsche@wpengine.com>